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Content
Coffee Vision & Mission
Build trustworthy friendships with our customers through understanding and solving their problems.
1. Bring potential customers
Measured by: Number of Marketing Qualified Leads and Sales Qualified Leads Action: Content mar...
2. Increase brand awareness and maintain brand image
Measured by: Number of direct traffic, branded search Actions: Produce podcasts and webinars, ...
3. Make sure products meet target market
Measured by: Number of features suggested and applied to the product, number of projects using ...
4. Increase returning customers
Measured by: Social and email engagement rate, revenue from returning customer Action: Email m...